A new approach to healthcare gets a slick, straight-shootin’ voice.

Centivo website

"Very happy with the outcome"

Very professional - took direction extremely well and provided us with a solid end product. The site came out great and everyone internally was very happy with the outcome!
Jeff - client headshot
Jeff Gapinski
CEO, Huemor
our hero

Centivo is a new type of health plan that allows self-funded employers and clinicians to join forces and deliver high-quality, affordable healthcare to their employees.

the challenge

After receiving a $34M investment boost, Centivo wanted a website that would not only scale with their company, but would attract more customers. Centivo made a smart move by getting a new website from awesome NYC agency, Huemor. At that point, Huemor’s CEO gave yours truly a call for some copy to match the incredible design.

Centivo website
the goal

Centivo wanted to make healthcare easy for employers, employees, and their families—and also help providers and benefit advisors, too. This mission required a engaging voice with memorable lines to engage all four audiences. 

With so much to talk about, the danger here was overwhelming visitors. Centivo’s offerings tackle a host of problems for a few different audiences. The brand voice had to bring these related audiences together, and clearly emphasize the unique benefits and value propositions that this innovative healthcare company has to offer.

the result

A clear leader in their market

With the new website and copy, Centivo has an impressive online brand image to match its incredible growth. Now, the company stands out from the pack as the health plan employers and their employees want. Since launching the site, the company has secured another $34M in its second round of funding.

CJ Haughey Copywriter Headshot
i'm a-lookin' and i'm a-likin'

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